90% of Websites Get Bounced Off in the First 10 Seconds.

The objective of this project is to catch attention and not navigate visitors like every other websites.

Here are the strategies that has been applied:

1) Don’t just write; lead.

The design is more important than the copy in this case. It is more story-driven than just using random visuals; this is a plague of their competitors site; additionally, there are no random stock images. Each visual element is all custom motion graphics, as it is a way of adding more value to the client brand and increasing the layer of sophistication in the client brand in order to be that signal amongst the saturated noise of the numerous social media marketing agencies. Visuals should either back the story or show a demo, breaking down the feature of the core offer into easily understandable parts

Remember this:

If the visuals don’t keep attention, they are useless.

2) Use animations with intention.

Animations are a great way of impressing visitors and keeping their attention.

It does not mean that the website should be a 3D gallery. Each animation should have a specific purpose. Visuals should always back-up the story or product and breakdown every feature of the core offer into easily understandable parts.

Overdelivering Aspects to Ensure the Client Wins.

3) Optimise their website speed.

We use tools like TinyPNG and Nightmare to compress images and improve site performance. A faster site ranks better in SEO and keeps visitors engaged.

Every second counts in the race for the top spot.

4) Craft high-quality, custom content that engages and stands out immediately

 This is why for this particular site, the decision is to go for a dark mode and  glass morphism approach. Adding substance, not just more words and trim any unnecessary fat; just keep the facts.

5) Optimise for the UX above all else.

Google rewards content that provides the best user experience.

• Eliminate pop-ups

• Make it mobile-friendly

• Make the content easy to read, navigate, and share
• Cross platform adaptability 

Google only loves you when everyone else loves you first.

6) Make ongoing improvements and further maintenance.

SEO is an ongoing process that requires continuous monitoring and optimisation.

Regularly check the analytics, backlink profile, internal linking structure, and content quality as time goes on, resulting in more options on how to increase visitor conversions. 

The future belongs to those who master the art of search engine domination.